Kraft Foods

Ticker Symbol: KFT Exchange: NYSE

Company Profile

Kraft Foods is a global manufacturer of a broad range of snacks, confectionary items and quick meal products. The company operates in three reportable segments, including: 1) Kraft Foods North America, 2) Kraft Foods Europe and 3) Kraft Foods Emerging Markets. More than half of the company's sales come from outside of the U.S., including 28% in Emerging Markets. In 2010, the company paid $18.5 billion to acquire Cadbury Ltd. KFT shares are a component of both the S7P 500 and the Dow Jones Industrial Average.

Key Products & Services:
A.1. Steak Sauce, Chips Ahoy!, Dentyne, General Foods, Gevalia, Jell-O, Kool-Aid, Maxwell House, Nabisco, Oreo, Oscar Meyer, Velveeta, Wheat Thins

Target Investor:
Style:   What's this?
Risk:

Key Statistics 2005 2006 2007 2008 2009 2010
Revenue ($ millions) $34,115.0 $34,356.0 $37,241.0 $42,201.0 $40,386.0 $49,207.0
EPS $1.55 $1.85 $1.62 $1.92 $2.03 $2.39
Dividend $0.87 $0.96 $1.04 $1.12 $1.16 $1.16

DRIP Plan Summary:
Shares Needed to Qualify: 1
Minimum Additional Investment: $50
Maximum Additional Investment: $250,000/year
Additional Purchase Discount: None
Purchase Trading Fee: $3 plus $0.03/share (by cash or check)
$0.80 plus $0.03/share (ongoing automatic investment)
Dividend Reinvestment Trading Fee: Company paid
Dividend Reinvestment Service Fee: 4%, maximum = $2

Plan Prospectus

Investor Contact Information:
Transfer Agent: Wells Fargo Shareowner Services
Mail: Investment Plan for Kraft Foods
c/o Wells Fargo Shareowner Services
St. Paul, MN 55164
Phone: 866-655-7238
IR website: http://www.kraftfoodscompany.com/Investor/index.aspx


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